There are three different layouts for start pages.
On corporate site the visitors consists of many different target groups like analysts, shareholders, media, job jeekers etc.The fresh and dynamic layout gives possibilities to lift up targeted content and offer direct lines to information that visitors are looking for.
Finnish and Swedish country sites:
Appealing look and feel on the site give also a better marketing opportunities for different customer groups.www.fortum.fi
Rest of the country sites
There is one more layout for the country sites that do no have many different target groups. Example of the Polish web site: