Logo exceptions

Always use the colour logotype in the first instance. If the coloured version can not be used, use the grayscale logotype.



If the corporate logotype is placed on a dark image or background and the coloured version can not be used, use the inverted logotype.



If the logotype is placed on a dark background and a coloured version can not be used, use the completely white logo.



 

Use the Russian version of the logotype in all material for the Russian market. Please follow the corporate logotype guidelines.



 

Embossed and colour logotypes can be used in special cases such as VIP invitations.


The logotype can also be engraved onto signage.



The logo without the gradient in the symbol should be used only if the gradient can not be applied because of the material or the shape of the printing surface (for example a curved surface).


 

4/26/2016