​Fortum's cars are usually white. Prefer electric cars when possible. The logotype free zone should be respected. Pay attention to where the car doors open when placing the logotype. Fortum's logotype should never be "cut".

 When the vehicle has a campaign sticker, the logotype may be smaller.


On larger vehicles, the corporate logotype can also be placed on the front or/and the rear of the vehicle.

Campaign messages should be placed on the vehicle where they do not compete or obscure the logotype.